Posts Tagged ‘Principles’

Management Communication: Principles and Practice

Product DescriptionManagement Communication, 3/e by Hattersley and McJannet offers a comprehensive, well-researched solution to teaching management communication. This text and casebook includes essential coverage of effective writ… More >>
Management Communication: Principles and Practice

Corporate Finance: Core Applications and Principles w/S&P bind-in card

Product DescriptionCorporate Finance: Core Principles and Applications, 2nd edition, by Ross, Westerfield, Jaffe and Jordan was written to convey the most vital corporate finance concepts and applications at a level that is appr… More >>
Corporate Finance: Core Applications and Principles w/S&P bind-in card

Principles of Taxation for Business and Investment Planning, 2010 Edition

Product DescriptionPrinciples of Taxation for Business and Investment Plotting, by Jones and Rhoades-Catanach, is a different approach to the study of taxation than the traditional tax return preparation approach. This book teaches students to recognize the role taxes play in business and investment decisions. In addition, the book presents the general role of taxation and [...]

Layout Essentials: 100 Design Principles for Using Grids

ISBN13: 9781592534722
Condition: NEW
Notes: Groundbreaking New from Publisher. No Remainder Mark.

Product Description
Adhering to certain layout and grids standards and principles is vital for any job from brochures, to annual reports, to posters, to websites, to publications. But, knowing how to bend the rules and make certain grids work for the job at hand takes skill.

This [...]

Managing the Non-Profit Organization: Principles and Practices

Product DescriptionThe service, or non-profit, sector of our society is growing rapidly (with more than 8 million employees and more than 80 million volunteers), making a major need for guidelines and expert advice on how to manage these organizations effectively. Drucker gives examples and explanations of mission, leadership, resources, marketing, goals, people development, choice making, [...]

Principles of Marketing

Product Description Today’s marketing challenge is making vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to make value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to make customer value, target the right [...]

Principles of Economics

Product DescriptionWith its clear and engaging writing style, PRINCIPLES OF ECONOMICS, 5E, continues to be one of the most well loved books on economics available today. Mankiw emphasizes material that you’re likely to find fascinating about the economy (particularly if you’re studying economics for the first time), including real-life scenarios, useful facts, and the many [...]

Visual Language for Designers: Principles for Creating Graphics that People Understand

Product Description
In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers clarifies how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.
Includes:
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Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design

Product Description
Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information [...]

Rosicrucian Principles for Home and Business

Product DescriptionLearn ways to use metaphysical principles in your business dealings. Avoid the delays and disappointments that stand between you and your goals.
Rosicrucian Principles for Home and Business